Proven Jury Arguments & Evidence
List of Illustrations
These demonstratives were created by Jason M.
Bullinger, graphic designer and illustrator at
www.PersuasionStrategies.com. He has nine years of experience
creating winning legal visuals for cases in federal and state courts.
Auto Accident Litigation -- Driver/Pedestrian
Plaintiff: Traffic Intersection
Chart, Enumeration of Driver’s Opportunities to Avoid Accident, Damages
Chart
Defendant: Competing Traffic
Intersection Chart, Parties’ Mutual Responsibilities
Slip & Fall Litigation
Plaintiff: Photographs of Various
Vantage Points of Stairway, Comparator Stairs, List of Corrective
Options Available to Defendant, Things [Defendant] Knew that [Plaintiff]
Did Not, Damages Chart
Defendant: Summary Checklist of Regulations that Apply to Safe Stairways, Time-Lapse Demonstration of Supposed “Fixes” to Stairs that Can Become Safety Hazards, Checklist of Both Parties’ Mutual Responsibilities, “Lack of Contrast” Side-By-Side Graphic Demonstrating Absence of Differences Between Plaintiff’s Pre-Fall and Post-Fall Condition, Photograph of Stairs, Photograph of Plaintiff’s Shoe
Medical Malpractice – Emergency Room
Plaintiff: Side-By-Side Chart Notes Blow-Up, Simple Animation of Aortic Dissection, Chart of Responsibilities, Damages Chart
Defendant: Cumulative Checklist of Results of Tests Run vs. Tests Possible, List of Doctor’s Responsiveness to Plaintiff’s Complaints
Police Negligence/Misconduct Litigation
Plaintiff: Police Manual Excerpts, Accident Reconstruction/Photos Displayed from Perspective of Lead Eyewitness, Audio Transcript of the Dispatch Call Accompanied by Stopwatch of Time Passing, Follow-up to Audio Transcript with Still Shots of Accident, Damages Chart
Defendant: Police Manual Excerpts, Animated Accident Reconstruction from Top-Down Perspective, Checklist of Parties’ Mutual Responsibilities, Scorecard of Vehicular Accidents as Proportion of Police Calls in Locale, Close-Up View of Proximity of Police Car to Home Being Burglarized
Products Liability -- Failure to Warn
Plaintiff: Contrast Graphics of Two
Warning Labels, Contrast Animation of Effect of Extradosing on
Hydrated Person vs. Dehydrated Person, Quantification of Adverse
Outcomes Stemming From Superdosing and Dehydration, Accumulation of
Internal Memos Conveying Defendant’s Awareness That Public Used Its Pain
Reliever in Extradosing Manner, Damages Chart, Defendant's Profits,
Volume of Sales with Superdosing
Defendant: Scales of Balance Between Disclosing and Not Disclosing All Risks, Parody of Including All Rare Risks, Graphic Showing “Ways Defendant Benefits From Doing The Right Thing,” Graphic of Company’s “Circle of Care” To Demonstrate Safety Steps Company Takes While Testing, Manufacturing, Stocking, and Selling Product
Breach of Business Supply Contract
Plaintiff: Key Contract Language, Contrast Graphic Titled “How The Contract Would Have To Read For Defendant To Be Correct,” Relationship Timeline, Visual Depiction of “Plaintiff’s Follow Through,” Damages Chart
Defendant: Visual Depiction of Dollars Paid By Defendant to Plaintiff, Summary of Contract Iterations, Checklist of Both Parties’ Mutual Responsibilities, Summary Chart of Changes to Parties’ Relationship Over Time, Running Tab of Dollars Earned Over Time
Breach of Construction Contract – Construction Delay
Plaintiff: Critical Path Timeline, House Build Delay Demonstrative for Damages, Comparative Demonstrative of “Built As Designed” to “Built As Built,” Stacks of Plans, Damages Chart
Defendant: “Built As Designed” vs. “Built As Built,” The Excessiveness of Change Orders, Checklist of Parties’ Mutual Responsibilities, Contracted Completion Deadline vs. Actual Performance, Contrasting CATI Drawings, PowerPoint Presentation – Defendant’s Obstacle Course
Wrongful Termination -- Race Discrimination
Plaintiff: Side-By-Side Pie Charts
Comparing Race of Terminated Employees to Race of Work Population At
Large, Contrast Graphs, Racial Slur/Symbol Photograph, Location of
Locker in Proximity to Management’s Line of Sight, Timeline, Damages
Chart
Defendant: Timeline of Financial
Downturn, Decision Tree Demonstrative, “Ratio of Race” Demonstrative,
Anti-Discrimination Policy: “Plaintiff’s Wishful Thinking,” Management’s
Responses
Sexual Harassment
Plaintiff: Panoramic Still Shots of Workplace, Tote Board of Lewd Remarks, Dealership Floorplan, Damages Chart
Defendant: Sexual Harassment Policy in Action, Checklist of Both Parties’ Mutual Responsibilities
